About the Book
While most of us enjoy laughing at or making fun of others, a vast majority of us do not have the capacity to laugh at ourselves. This limitation has deprived mankind of unlimited opportunities of using laughter to create humour and light-hearted moments in our lives, which could significantly help in reducing the strife and hatred from today's world.
Today of course, making people laugh has metamorphosed into a respectable and well-paying profession- Stand-up comedy. This has become all the rage, and offers people well-deserved, tension-free breaks in these hectic times.
This collection of jokes is one such offering to readers, which will surely tickle their funny bone and make them laugh unabashedly!
About the Author(s)
Ashok Sawhney, a leading name in the Indian watch-making industry, has other remarkable qualities apart from entrepreneurship: he us a multi linguist and writes excellent Urdu poetry.
A veteran industrialist, Ashok established his first wrist-watch manufacturing unit in India in 1970, after gaining valuable experience at the Langendorf Watch Company in Switzerland. As a true nationalist, his objective was to reduce dependence on imports. Today, his five watch-making units employ over 2000 people. Ashok is Global President of Swiss Military, the luxury retail brand from Switzerland, which sells its products in 15 countries worldwide, He was awarded the 'Udyog Patra Samman' by the Institute of Trade and Industrial Development in 2002.
Ashok is fluent in seven languages. His Urdu poetry is highly acclaimed and has found patrons in contemporary Urdu poets and prominent Muslim universities alike. He is the author of Surbhi Suman, which is a collection of classic Urdu poetry and Kya, Kyun, Kaise? - a compilation of question and answers on commonly observed Indian customs.
He also serves as a Trustee on the board of these renowned institutions:
Chief Patron of Dr Zakir Hussain Trust, Aligarh
Trustee of Guru Teg Bhadaur International Trust
In 2016, the World Business Conclave Hong Kong bestowed Ashok Sawhney with the prestigious 'GLOBE Platinum Award' for 'Leader Par Excellence' while his brand Swiss Military was awarded the 'Best Upcoming Brand in Asia' amongst 101 brands nominated.
